AI Insights · Timothy · July 2022
Top 5 Drawing & Coloring Apps on iOS in Kenya for Q2 2022
Discover the performance trends of the top 5 drawing and coloring apps on the iOS platform in Kenya during Q2 2022, including weekly downloads, revenues, and active users.
In the second quarter of 2022, the top 5 drawing and coloring apps on the iOS platform in Kenya showcased varied performance trends in terms of downloads, revenue, and active users. Here, we delve into the details of each app's performance as recorded by Sensor Tower.
Color by Number: Coloring Games from Wildlife Studios experienced a mix of trends. Weekly downloads began at 92K and saw fluctuations, reaching a low of 30K in the week of May 23, before stabilizing around 53K by the end of June. Revenue peaked at $76 in early April but generally declined, closing the quarter at $35. Active users mirrored these trends, starting at 233K, dipping to 162K in late May, and recovering slightly to 210K by the end of June.
Colorfy: Coloring Book Games, also from Wildlife Studios, saw a more stable performance. The app's downloads ranged from 28K to 94K, with a noticeable peak in mid-May. Revenue showed a steady pattern, fluctuating between $28 and $77 throughout the quarter. Active users increased from 124K at the start to a high of 213K mid-May, before dropping to 173K by the end of June.
Disney Coloring World by StoryToys Limited had consistent downloads, averaging around 50K weekly, with a notable spike to 77K in mid-June. Revenue remained relatively low, peaking at $44 in mid-April and ending the quarter at $22. Active users were steady, starting at 117K and increasing to 149K by the end of June.
Sneaker Art! Coloring Game from TapNation showed a downward trend in downloads, starting at 62K and falling to as low as 3K mid-May, before recovering to 25K by the end of June. Despite having no revenue data, active users began at 140K, dipped to 76K in late May, and rebounded to 96K by the end of the quarter.
Paint by Number: Coloring Game, another offering from Wildlife Studios, had fluctuating downloads, starting at 25K, peaking at 56K in late April, and ending at 15K. Revenue remained stable, mostly between $20 and $25. Active users started at 54K, peaked at 94K in late April, and ended at 42K.
For more detailed insights and trends, visit Sensor Tower's website.
